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A deep well of resources on PAR

It's designed to give you and your team an at-a-glance look at the ingredients of advocacy efforts. It can guide you to clarify the elements of your own campaign: goals and impacts; audience; what you bring to your campaign; the activities and tactics you're planning for; and benchmarks along the way to your goals. As you click on your choices in each area, you will see your campaign strategy come into focus. And you'll get some clues about how to gauge your progress and make improvements.