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It's designed to give you and your team an at-a-glance look at the ingredients of advocacy efforts. It can guide you to clarify the elements of your own campaign: goals and impacts; audience; what you bring to your campaign; the activities and tactics you're planning for; and benchmarks along the way to your goals. As you click on your choices in each area, you will see your campaign strategy come into focus. And you'll get some clues about how to gauge your progress and make improvements.

More and more college students want careers where they can help make society more humane, fair, and environmentally sustainable. They want to put their skills, their idealism, and their energy to work promoting social justice. My colleagues around the country tell me that the same thing is happening on their campuses. A growing number of students are asking faculty and staff about internships, summer jobs, and careers working with non-profit, advocacy, and grassroots organizing groups. Why wait on tables when you could be changing the world?