ground breaking soap opera in Brazil - 0 views
-
Josie Mickelsen on 19 Oct 12This article shows how technology, in the form of novelas in this case, becomes an integral part of culture. The particular novela that this article is about is called Avenida Brasil, and is significant because it is the first massively popular novela to star the middle class. This shift in the focus of media shows that the middle class is becoming increasingly important in Brazil as their economy rises to prominence.