retargeting (or remarketing if you prefer) is a powerful technique that can really improve some of the metrics content marketers care most about (like traffic, engagement and shares). As long as it’s done intelligently.
Contents contributed and discussions participated by stan mag
Investor and Analyst Trends on Using Digital and Social Media Webinar: Replay and Highl... - 0 views
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Now for some HIGHLIGHTS: 30% of investors use twitter to help investigate companies. Investor reliance on digital media to gather information doubled since 2010. 86% of investors say online (blogs, social media) sources have become more important this year with investors. Investors making use of a number of different digital sources (company website, syndicated and traditional online publications, and social media). 56% of investors report that the influence of digital and social media is increasing in their investment decision process. Along with the growth of investor consumption of digital information, investors are also using social media & digital media to contribute investment information. 24% of investors report making an investment decision after sourcing information from blogs. 61% of US investors have been prompted to investigate an issue further after reading about it in a blog post.
The Responsive Organization - 1 views
Ad remarketing for content marketers | Velocity Partners - 0 views
How Google's 'In-Depth Articles' feature could affect PR | Articles | Home - 0 views
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envision PR firms dedicating resources and creating long-form news bureaus as a boutique product/service.
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