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The Ready to Eat products sector can be categorized into two broad segments, frozen products and shelf stable products that are available in the form of dinner/breakfast items and desserts/snacks. Consumer survey shows that there is a high demand for both the segments.

Although the maturity of the UK ready meals market has resulted in static growth in terms of sales value between 2007 and 2012, it is forecasted to grow significantly at a CAGR of 4.7%, between 2012 and 2017. In recent years, much attention has been paid to cooking becoming more common among men: it is no longer viewed as a chore and is more often considered as a life-skill akin to having a successful career, one that can enhance a person's image. However, while this is indeed true to an extent, UK males are still more reliant on ready meals than women. Despite social shifts, and a dominant media presence that has overstated their impact, women are still typically more likely to take on traditional roles within the family home, such as looking after the dietary habits of children and cooking.

Clients are increasingly making outsourcing teams feel as if they are key stakeholders. Therefore, outsourcing companies are looking at third-party employees with a view to establishing a long-term relationship and are ready to invest in them in terms of education, training and team-building activities. One of the major inhibitors of growth is the shortage of skilled resources in the global outsourced software testing services market. The market is highly dependent on the availability of the necessary testing professionals with appropriate skills. With increased demand for software testing services, the retaining and hiring of desired testing professionals is becoming a challenge for enterprises.

Packaging formats that are large packs, occupy less shelf space, and have longer shelf life are expected to witness greater demand in the consumer packaged goods market. Organized retail channels are increasingly growing their presence in Turkish retail market owing to rising urbanization, rising per capita income and urge of Turkish consumer for the most convenient shopping experience. Changing consumption habits of consumer as a consequence of urbanization and a large number of people entering the workforce will boost the demand for retail ready packaging.