Richard Dawkins: "Memes, The New Replicators'' (chapter 11 of The Selfish Gene) - 0 views
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qualities that make for high survival value among memes. But in general they must be the same as those discussed for the replicators of Chapter 2: longevity, fecundity, and copying-fidelity
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Jill Walker Rettberg on 21 Sep 09Qualities that make for high survival value among memes: - longevity - fecundity - copying-fidelity (Same as for genes)
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An `idea-meme' might be defined as an entity that is capable of being transmitted from one brain to another.
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The human brain, and the body that it controls, cannot do more than one or a few things at once. If a meme is to dominate the attention of a human brain, it must do so at the expense of `rival' memes.
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I have been dissatisfied with explanations that my fellow-enthousiasts have offered for human behaviour. They have tried to look for `biological advantages' in various attributes of human civilization