SEO is the most effective technique for attracting relevant and high volume traffic from search engines. However,while optimizing your website, you need to make sure that all your SEO activities are in line with Google's guidelines and recommendations. Because violating Google's search engine guidelines can get your website penalized and, in extreme cases, DE-indexed from its search results. Thankfully, staying away from a Google penalty, and still rank highly in search results, is much easier than you think.
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