The Morgan Horse - 2 views
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Beginning in 1789 from a single stallion, Justin Morgan, today’s Morgan continues to carry the features of its founding sire.
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eliza ediger on 17 Feb 12the first paragraph of this site tells a little about the Morgan horse. It also discribes the horse, making it sound like a well built horse, that can be used for any riding type. Finally they end the first paragraph, telling us that once you have one Morgan you would most likely like another. -
eliza ediger on 02 Mar 12This paragraph appeals to character, since the first morgan horse was so willing and strong the Morgan today should carry some of the originals personality.
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A short broad head, small sharp ears, a long laid-back shoulder, deep body and straight, clean-boned legs, make the Morgan the choice of both casual rider and the earnest professional. Once you have owned one Morgan, you will want another.
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Black and white picture, show the old roots of the Morgan horse breed, this lets you feel comfortable if someone wants to learn more or thinks of buying a Morgan horse.
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Agility, athletic ability and stamina, make the Morgan and ideal working horse - whether it is used for stock horse events, competitive trail riding, or jumping. The in-bred ground-covering trot make the Morgan the first choice as a driving horse, for pleasure or show.
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What types of riding the morgan horse is used for and is good at is described in short paragraph, showing how much the horses can do and how useful this horse can be.
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The Morgan Horse Athletic, Agile and Active For Sport, Pleasure and Show Alert, Intelligent and Kind
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This website has a kind of slogan for the morgan horse, this would apeal to emotion.
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The website colours are shades of green and white. The white is useful for contrast between the words and pictures making the words easy to read and pictures standout. Altrough the green looks good on the title banner and menu bar, the green colour around the page seems not to go good with the website.
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The title banner has show pictures of morgan horses and some morgans relaxing. This banner's green shade is relaxing and comforting, it makes the Alberta Morgan Horse Club seem like it will be a comfortable environment to learn about the activities of the Morgan horse.
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And did someone mention Verstatile?
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The finest and oldest of North America’s light horse breeds The Horse with a Future Elegant, Willing and Versatile
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Appeals to pathos, by saying that his horse has a future and has had a historicla past.
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Sales of Alberta-bred Morgan horses throughout Canada and the United States attest to the high quality of stock produced
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This appeals to logic beacause if some one is buying a morgan horse to breed or show, they would want a "well-bred" horse. And this site is saying that the horses bred in Alberta are sold in Canada and the United States. So if you want a horses they say you could get a good one from Alberta.
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All the pictures of the morgan horse doing different disciplines, shows and pleasure riding shows how the horse is verstatile. These pictures appeal to emotion because the rider who gets a morgan could use them for anything. And logic because they may want a hore that is willing to do whatever discipline they want to pursue.
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