Op-Ed Columnist - Rebranding the U.S. With Obama - NYTimes.com - 0 views
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We’re beginning to get a sense of how Barack Obama’s political success could change global perceptions of the United States, redefining the American “brand” to be less about Guantánamo and more about equality. This change in perceptions would help rebuild American political capital in the way that the Marshall Plan did in the 1950s or that John Kennedy’s presidency did in the early 1960s.
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In his endorsement, Mr. Powell added that an Obama election “will also not only electrify our country, I think it’ll electrify the world.”
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Steven Kull, director of the Program on International Policy Attitudes, which conducted the BBC poll, said that at a recent international conference he attended in Malaysia, many Muslims voiced astonishment at Mr. Obama’s rise because it was so much at odds with their assumptions about the United States
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