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The Selfie & The Rise of Mobile Ethnography - Research Access - 1 views

  • A synonym for mobile ethnography is self-ethnography
  • in an era when consumers don’t trust the government, don’t trust corporations, don’t trust the Internet – they still trust their cameras. Implicitly, they trust us to use what we learn from their cameras for the best.
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    Mobile ethnography is self-ethnography 
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