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Alex Street

Move Over Twitter: Facebook Wants a Piece of Social TV, Too - 0 views

  • Facebook users tend to have highly detailed profiles
  • also connect their personal profile to their favourite brands and celebritie
  • Facebook Connect allows users to sign into millions of sites
  • ...16 more annotations...
  • wealth of data provide
  • page is used as a hub
  • t MIPTV, Facebook outlined four key ways that the platform can be used to encourage social TV behaviour:
  • Building TV Communities
  • og onto the CBS website using Facebook Connect. Instantly, CBS has access to all that user’s favourite actors,
  • One picture had 10,000 likes- the average user has 130 friends on average
  • Facebook is Topgear.com’s second largest traffic driver
  • 2.     Social Check in
  • TV check in lets TV
  • check into each episode of a series
  • see that actually ten of their friends are also watching Top Gear at the same
  • ocial EPG
  • Million Pound Drop:
  • wildly successful Facebook game
  • 8-10% of the TV audience played the game
  • voting is monetised through a sponsorship.
Alex Street

What Do TV-Social Media Multitaskers Talk About? « - 0 views

  • ABC had launched a mobile app and website that let internet users watch and comment
  • Crimson Hexagon
  • Twitter serves more as a broadcast medium.
  • ...5 more annotations...
  • lots of self-conscious referencing
  • ittle discussion of the actual content
  • social-media vacuum
  • genuine attention only during annual live-TV e
  • rest of the year, multitaskers are more interested in themselves
Alex Street

How Social Media is Changing the Business of Television - 0 views

  • We’ve tracked our real-time water cooler, dubbed the “Bravo Talk Bubble,” and found that it has delivered a 10% lift to The Real Housewives of New York
  • Nederlands 3, a Dutch public broadcaster. Its TV Lab airs and stre
  • sks viewers to vote and share their impressions, which are recorded in real time and displayed online fo
  • ...3 more annotations...
  • Program Development
  • Bravo Talk Bubble, and now, @Bravot
  • Brands and their products are a part of Bravo’s shows and now will be fully integrated into the real-time conversatio
Alex Street

Checking in to your favorite show « Living On The Second Screen - 0 views

  •  
    fourquare-ization of TV
Alex Street

Media Use Statistics                                           Resources on media habits of children - 0 views

  • 23 percent of their time on the Internet using social networking platforms
  • Profile of the Average Gamer (June 2010)
  • simultaneous use of the Internet while watching TV reached three and a half hours a month, up 35%
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