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"All Our Ideas is a research project that seeks to develop a new form of social data collection by combining the best features of quantitative and qualitative methods. Using the power of the web, we are creating a data collection tool that has the scale, speed, and quantification of a survey while still allowing for new information to "bubble up" from respondents as happens in interviews, participant observation, and focus groups. "

"In his new book To Sell is Human, author Daniel Pink reports that education is one of the fastest growing job categories in the country. And with this growth comes the opportunity to change the way educators envision their roles and their classrooms. Guided by findings in educational research and neuroscience, the emphasis on cognitive skills like computation and memorization is evolving to include less tangible, non-cognitive skills, like collaboration and improvisation. Jobs in education, Pink said in a recent interview, are all about moving other people, changing their behavior, like getting kids to pay attention in class; getting teens to understand they need to look at their future and to therefore study harder. At the center of all this persuasion is selling: educators are sellers of ideas."