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Anne Hulthen

The New York Times Upfront | The news magazine for high school - 2 views

teacher.scholastic.com/...index.asp

shared by Anne Hulthen on 09 May 14 - No Cached
  • He invited photographers into the White House to take candid photos of him and his family, helping to create the Kennedys' Hollywood-like mystique
    • Anne Hulthen
      Anne Hulthen on 09 May 14
       
      My question is answered. These candid photos of the perfect American family surely garnered him support. Did the attractiveness of his family help him? Most likely the people were just as intrigued by the image of upper class eastern life that the Kennedys presented, with it's fashion, athleticism, education, all resources which were starting to become increasingly valuable with the mass market.
  • Kennedy's ads presented him as ready to lead during a time of great tension in the world, highlighted his commitment to create jobs and equal opportunities for all Americans, and questioned whether Nixon was exaggerating his experience.
  • "Television is all about image, not substance,"
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  • "He looked sick, but also a little unsure," Albert W. Upton, who had been Nixon's drama coach at Whittier College, told The New York Times. And Nixon's former law partner, Thomas Bewley, said, "Dick just didn't look good. His...clothes were wrong. He didn't have the old spirit."
    • Anne Hulthen
      Anne Hulthen on 09 May 14
       
      Style over substance in the Mass Media. The Kennedys were always avid presenters, able to make others view them in the best light possible. They carefully crafted their image to conform to the American ideal.
  • the tanned, photogenic Democratic candidate for President
    • Anne Hulthen
      Anne Hulthen on 09 May 14
       
      A lot of these articles mention Kennedy's physical attractiveness. Did that add to his appeal? Perhaps it gave him additional celebrity and helped to make him a public figure, beloved by the people. Did the Media's coverage of him help in this respect? Did the images presented of him always show him at his best? Perhaps he new how to use his handsomeness and the press to his advantage as he knew he would appear to advantage in photos and on television.
Anne Hulthen

John F. Kennedy and the Press - John F. Kennedy Presidential Library & Museum - 0 views

www.jfklibrary.org/...n-F-Kennedy-and-the-Press.aspx

shared by Anne Hulthen on 09 May 14 - No Cached
  • The public loved John F. Kennedy's press conferences, although some of his advisors worried about the risk of mistakes by the president and others thought the press showed insufficient respect for the dignity of his office
    • Anne Hulthen
      Anne Hulthen on 09 May 14
       
      He's making himself not only seem more relatable but more attainable as though we, ourselves, could become friends with the president. As if we were of his same class and he was speaking to us. Given the aspirational nature of late 50s/ early 60s society, it makes sense that this would be a greatly affective strategy. He was also making himself not only a public figure, but a celebrity. Seen on the screen nearly as often as Cary Grant or Humphrey Bogart.
  • 65 million people
    • Anne Hulthen
      Anne Hulthen on 09 May 14
       
      Here is the example of celebrity and glamour. By presenting himself to the public on his own terms, he therebye marketed himself to them and chose how he would portray himself instead of the media. 18 million watched him on average which is an incredible number. He had some draw that pulled them in, a quintessential thing that made everyone relate to him. Hope? Idealism? Can you commercialize these? Can intangible ideas be marketed?
  • even though we disapprove, there isn't any doubt that we could not
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  • President Kennedy helped to significantly enlarge the role of television as a news medium,
  • but he continued to be a voracious consumer of print journalism
  • Oh, yes. No, no, I think it is invaluable, even though it may cause you—it is never pleasant to be reading things that are not agreeable news, but I would say that it is an invaluable arm of the presidency, as a check really on what is going on in the administration, and more things come to my attention that cause me concern or give me information.
    • Anne Hulthen
      Anne Hulthen on 09 May 14
       
      Appears educated and Sophisticated. Perhaps this was another aspect of the Kennedy appeal. Sophistication and Education were really two ideals of modern American life during the 1960s. The whole Kennedy family had this air of sophistication which captured the whole of America. They had this image of royalty. In the 60s, we see the image of the sophisticated family, who all read and discussed politics. America was changing it's image from vulgar to glamorous, Seeking to aquire a culture that the rest of the world always seemed to think we lacked. Kennedy played into our own ego's by presenting himself as a man of the world, ready to promote American intelligence and competence at home and abroad. His wife, Jackie, who spoke French and Spanish, added to this air of worldly appeal.
Anne Hulthen

How JFK Fathered The Modern Presidential Campaign : NPR - 0 views

www.npr.org/...-modern-presidential-campaigns

shared by Anne Hulthen on 09 May 14 - No Cached
  • "In 1960, when he ran for the presidency, first of all, if he won, he was going to be the youngest man ever elected to the White House," Dallek says. "Secondly, he was going to be the first Catholic, so there was something fresh and new, and this is what he spun out in the campaign. He called his potential administration the 'new frontier,' and he said the torch was being passed to a new generation."
    • Anne Hulthen
      Anne Hulthen on 09 May 14
       
      Novelty. The media loves an underdog and Kennedy used this to his advantage. His Youth and "Catholicism" also played in to the imaginations of Americans. Did they want to see themselves as different and unique, American culture as accepting and permissive? Did this reflect American values or is it merely the novelty?
  • energetic
    • Anne Hulthen
      Anne Hulthen on 09 May 14
       
      Energy!! This is a big part of the 1960s culture. We were just beginning to enter the age of idealization of American culture. Specifically ambition, intelligence, culture, worldliness and glamour that defined the American dreams of the 1960s. This was a lot different than the 50s which favored conformity and the status quo rather than striving to achieve greatness. Kennedy represented the youthful energy that flowed through the air during the 60s.
  • But when you toss in the rise of television and the way Kennedy harnessed the new medium's power
    • Anne Hulthen
      Anne Hulthen on 09 May 14
       
      One of the first uses of mass media. However's Kennedy's use of this medium reflects the Kennedy's campaigns strategy of Youth and being in touch with the Youth generation. Almost like Obama. This also reflects the 60s which was really the age of Youth and Newness.
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  • when Kennedy came across as presidential
  • who was witty, charming, handsome
  • Filmmaker Robert Drew was given up-close access to Kennedy in Wisconsin to produce a documentary
  • JFK also tapped into popular culture to appeal to voters. His ads moved beyond the stodginess of past campaigns. There was no bigger star than Frank Sinatra, who reworked one of his big hits into a JFK jingle:
    • Anne Hulthen
      Anne Hulthen on 09 May 14
       
      Pop culture. This was another big thing in the late 50s, early 60s, the development of pocket change and rapid consumption of culture as a commodity. Perhaps JFK's biggest achievement in his presidential campaign was treating his presidency as a commodity, something he needed to commercialize and sell to the American people. Hence Frank Sinatra, a marketable aspect.
  • "They understood that when you run a campaign like this," Dallek says, "you not only have to present yourself as attractive, appealing, effective, promising, but you also have to show that your opponent has terrible weaknesses, things that you wouldn't want to see in the White House."
  • The Kennedy campaign also featured a strong outreach to Hispanic voters, presenting an ad with the candidate's wife, Jacqueline Kennedy, speaking in Spanish.
    • Anne Hulthen
      Anne Hulthen on 09 May 14
       
      He really courted all demographics of the American population.
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