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Context is usually removed when you remove the human element, whether that is by archiving best practices to a "database," or by asking experts to "tell me what you know" about a given topic, or assuming knowledge is a fixed thing as opposed to an interconnected flow of many things.

The Web 2.0 aspect gives you the ability to pull together knowledge from many different sources, independent of how it was generated.  The implication of this for businesses is that they should focus on their business processes and making sure they have access to that knowledge (i.e. the people).

Open up the business to any applications that provide these knowledge flows; ban email attachments (forcing people to use blogs / wikis / etc); and lock down truly proprietary data.