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Irene V.

Multitude Project: Why I don't like crowdsourcing - 0 views

  • Crowdsourcing came from the realization that companies (i.e. closed and hierarchical (feudal) organizations) can use the new technology to coordinate input from a very large number of entities, including a mass of individuals. The relation remains asymmetrical between the outsourceR, a closed, intrinsically individualistic organization and the outsourceE. The only thing that changes is the nature of the outsourceE. Instead of being one entity (individual or organization) executing a particular set of tasks, it is now an informal group of individuals, the crowd. In the eyes of the outsourceR the role of the outsourceE is the same. Although the different nature of the outsourceE forces the outsourceR to slightly modify its practices. There are two important patterns of crowdsourcing A company creating and maintaining it's own crowd for harvesting - the case of FIAT and its Mio project.  A web-based company offering a matchmaking service between companies' needs and the crowd - http://www.ideaken.com/   
  • over the crowd
  • which has some advantage
  • ...4 more annotations...
  • The multitude movement we are observing is a movement that empowers the individual. We are all waking up realizing that we have power as individuals AND as groups. We are also realizing that power relations are not necessary anymore to organize ourselves in large and productive/efficient groups, if we have at our disposal effective means of communication and coordination. Hence the growing tendency to form decentralized networks rather than hierarchies. In fact, it is possible for a decentralized value network to self-structure and to produce very complex output. We don't need that powerful entity to analyse and coordinate action. That entity has lost its power, because it doesn't play a necessary and irreplaceable role anymore. That entity is still strong today, because it still has under its control important assets and capacity of production. But these things are now being transferred to the crowd. So we don't need a corporation to milk the crowd anymore. The crowd can deliver by itself.
  • Structurally speaking, a crowdsourcing network is highly centralized.
  • powerful entity
  • SENSORICA, the open value network I am setting up is an example of a system centered around the individual and its capacity to work in collaboration. SENSORICA is not an entity exploiting the crowd, it is the crowd creating solutions for its own problems. It's mode of production is commons-based peer production (Yochai Benkler).
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