NPO Solutions:: SERVICES - 1 views
Nonprofit & Community Resource Center - 0 views
The Baudcast - 0 views
How Non-Profits Can Maximize Engagement on Facebook - 1 views
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Yet another journalist's/expert's opinion on how to best use facebook for a non-profit, including the importance of goals
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Gives good tips on how an organization should use facebook. Some of the good tips promote communicating to the fan-base as well as encourage fan-to-fan communication. One of the most important things about NPOs and Facebook is to have a purpose with your page. This article strongly condemns having a page "just to be on facebook" and says that having a strong purpose makes facebook that much more successful.
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"It's important for any digitally-minded non-profit to be on Facebook because of the sheer number of active users. So, great - you set up a Facebook account for your organization. Now what?" Note: "Eight of the world's top ten brand use the Buddy Media Platform (sponsor of "The Facebook Marketing Series") to power their social marketing on FB."
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