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Johann Höchtl

U.S. Teen Mobile Report: Calling Yesterday, Texting Today, Using Apps Tomorrow | Nielse... - 0 views

blog.nielsen.com/...ting-today-using-apps-tomorrow

cell phone teens nielsen usage data USA

shared by Johann Höchtl on 15 Oct 10 - No Cached
  • If it seems like American teens are texting all the time, it’s probably because on average they’re sending or receiving 3,339 texts a month.
  • No one texts more than teens (age 13-17), especially teen females, who send and receive an average of 4,050 texts per month. Teen males also outpace other male age groups, sending and receiving an average of 2,539 texts.
  • Texting is Easier and Faster than Voice Calls
  • ...2 more annotations...
  • Texting is currently the centerpiece of mobile teen behavior. 43 percent claim it is their primary reason for getting a cellphone, which explains why QWERTY input is the first thing they look for choosing their devices.
  • Teens are not only using more data, but they are also downloading a wider range of applications. Software downloads among teen subscribers who use apps enjoyed a solid 12 percent increase in activity versus last year, from 26 to 38 percent.
Parycek

Teens and the Internet: The Future of Digital Diversity - 1 views

librariesandtransliteracy.wordpress.com/...he-future-of-digital-diversity

internet teenagers study

shared by Parycek on 03 Apr 10 - Cached
  • Parycek on 03 Apr 10
     
    The Pew Internet & American Life Project recently posted the slides from a presentation given by Kristen Purcell called Teens and the Internet: The Future of Digital Diversity.
Parycek

Usability of Websites for Teenagers - 0 views

www.useit.com/...teenagers.html

howto usability research teenagers report study nielsen

shared by Parycek on 20 Mar 10 - Cached
  • Parycek on 20 Mar 10
     
    When using websites, teenagers have a lower success rate than adults and they're also easily bored. To work for teens, websites must be simple -- but not childish -- and supply plenty of interactive features.(Jakob Nielsen's Alertbox)
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