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In the context of technology the only way out is through. Global society is dependent on artificially inflated energy resources-i.e. oil-that are directly leading us toward total collapse. Technology is being used to most efficiently maximize wealth of the largest corporate conglomerates at the expense of the social fabric and a living environment. The biosphere is in fact collapsing. The technology exists to solve our technical problems but the solutions do not seem like they will be effectively put to use. The power structures concentrating money off the status quo are too entrenched. Each human is called on to become more aware.

Shirky envisions an era of lower creative quality on average but greater innovation, an increase in transparency in all areas of society, and a dramatic rise in productivity that will transform our civilization. "[E]ven the banal uses of our creative capacity (posting YouTube videos of kittens on treadmills or writing bloviating blog posts) are still more creative and generous than watching TV. We don't really care how individuals create and share; it's enough that they exercise this kind of freedom."