Skip to main content

Home/ opensociety/ Group items tagged Gladwell

Rss Feed Group items tagged

Filter: All | Bookmarks | Topics Simple Middle
Parycek

SMALL CHANGE Why the revolution will not be tweeted - 2 views

www.newyorker.com/...101004fa_fact_gladwell

socialmedia socialnetworking socialnetworks activism facebook Gladwell

shared by Parycek on 28 Sep 10 - No Cached
  • The world, we are told, is in the midst of a revolution. The new tools of social media have reinvented social activism. With Facebook and Twitter and the like, the traditional relationship between political authority and popular will has been upended, making it easier for the powerless to collaborate, coördinate, and give voice to their concerns
  • There was no Twitter Revolution inside Iran.” The cadre of prominent bloggers, like Andrew Sullivan, who championed the role of social media in Iran, Esfandiari continued, misunderstood the situation. “Western journalists who couldn’t reach—or didn’t bother reaching?—people on the ground in Iran simply scrolled through the English-language tweets post with tag #iranelection,” she wrote. “Through it all, no one seemed to wonder why people trying to coordinate protests in Iran would be writing in any language other than Farsi.”
  • The platforms of social media are built around weak ties. Twitter is a way of following (or being followed by) people you may never have met. Facebook is a tool for efficiently managing your acquaintances, for keeping up with the people you would not otherwise be able to stay in touch with. That’s why you can have a thousand “friends” on Facebook, as you never could in real life.
  • ...6 more annotations...
  • “Social networks are particularly effective at increasing motivation,”
  • But that’s not true. Social networks are effective at increasing participation—by lessening the level of motivation that participation requires
  • social media are not about this kind of hierarchical organization. Facebook and the like are tools for building networks, which are the opposite, in structure and character, of hierarchies. Unlike hierarchies, with their rules and procedures, networks aren’t controlled by a single central authority. Decisions are made through consensus, and the ties that bind people to the group are loose.
  • There are many things, though, that networks don’t do well. Car companies sensibly use a network to organize their hundreds of suppliers, but not to design their cars.
  • The drawbacks of networks scarcely matter if the network isn’t interested in systemic change—if it just wants to frighten or humiliate or make a splash—or if it doesn’t need to think strategically. But if you’re taking on a powerful and organized establishment you have to be a hierarchy.
  • it is simply a form of organizing which favors the weak-tie connections that give us access to information over the strong-tie connections that help us persevere in the face of danger. It shifts our energies from organizations that promote strategic and disciplined activity and toward those which promote resilience and adaptability
  • Parycek on 13 Dec 10
     
    Twitter, Facebook, and social activism : The New Yorker by Malcolm Gladwell
1 - 1 of 1
Showing 20▼ items per page