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APAC=Asian Pacific markets Meanwhile, the popularity of smartphones and tablets is expected to give rise to mobile cloud applications. In effect, going to the cloud will help smartphones and tablets overcome inherent hardware limitations, such as small storage, inadequate processing speed and power-saving requirements. Mobile security will also be a prime concern, especially for enterprise users. This will include safety and privacy applications like remote wipe and virus protection. Nitin says that the market for cloud computing in APAC has grown to US$ 1.1 billion this year, which is mostly comprised of SaaS deployments. He highlights the role of Singapore as a cloud computing hub in the region, given a strong broadband infrastructure and the presence of a large base of multinational companies.

Increasing adoption has created a US$1.1 billion Cloud Computing market in Asia Pacific 'With a 90% share of the market, SaaS is the dominant segment of the Cloud market in the Asia Pacific region. The APAC SaaS market expected to grow at a CAGR of 39% for the 2010-2014 period,' says Nitin. He continues, 'Cloud Computing is to be an important driver of growth as Singapore establishes itself as one of the Cloud hubs in Asia Pacific. The Singapore Cloud Computing market is set witness strong growth powered by CRM, Collaboration and HRM applications.'

The market for cloud computing services in Asia Pacific is forecast to be a thriving industry, with a 40% growth per annum. In Japan alone, the market for cloud computing services is forecast to grow to US$ 29.2 billion by 2015, according to IDC. Given the foreseen demand, local service providers are gearing toward filling in the gap. NTT Communications (news, site) has recently announced the launch of a new cloud-optimized service for enterprise customers. Branded as Universal One, the service aims to provide flexibility in terms of location, operations, layers and the kind of cloud service that clients want to use, including SaaS, IaaS and PaaS deployments. This will come at a starting cost of 16,800 JPY (US$ 204) monthly for the most basic service.