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Marc-Alexandre Gagnon

O2 delays launch of Wallet | News | Marketing Week - 0 views

  • The launch of O2’s mobile contactless payment “Wallet” app has been delayed after concerns that it is not yet offering an adequate customer experience.
  • The operator, which initially said it was planning to launch O2 Wallet in the “second half” of 2011, is choosing to take extra time trialling the service internally before opening up consumer trials and a subsequent public launch
  • O2 Wallet is currently being trialled by more than 300 O2 employees and this is thought to increase to about 500 staff in the coming weeks as the app becomes compatible with more devices and other O2 services such as its loyalty programme Priority Moments.
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  • An O2 spokesman says: “We’ve decided to take extra time trialling the service internally before opening it up to customers. This will ensure that when we launch, the service will be as appealing as Priority Moments has been.”
  • Priority Moments customers have redeemed more than £5m in savings since its launch in July, according to O2. Its success has led to the company creating its first dedicated team for Priority Moments as O2 looks to further expand the proposition this year
  • The O2 Wallet aims to bring the contents of the physical wallet, including payment, travel and loyalty cards to the mobile phone, as well as extra services such as the ability to compare the price of items, special offers from “120 retailers” and ticketing
  • O2 now has more than 250 staff in its Money division, which operates O2 Wallet as well as insurance services. This is an increase from 30 people a year ago when the department primarily looked after its Cash Manager and Load & Go cards, which closed in November in preparation for the launch of O2 Wallet
  • Rival operator Everything Everywhere launched its “Quick Tap” contactless payment service in partnership with Mastercard in May, while brands such as Google and Vodafone are also expected to launch similar wallet services in the UK in the coming months.
Marc-Alexandre Gagnon

NFCNews | Continental unveils NFC auto solution in Vegas - 0 views

  • German automotive supplier Continental has announced that it will showcase its new NFC-enabled vehicle access control solution this week at the Consumer Electronics Show in Las Vegas.
  • According to Continental, the “Simplify your Drive” system uses a virtual key that is stored on the SIM card of NFC-enabled phone. To unlock a vehicle, the user simply taps their handset against the car door equipped with an embedded reader.
  • In addition to access control, the solution makes it possible to load personalized settings – e.g., seat position, climate control, radio station, GPS directions to common destinations – on the NFC key, so that when you unlock the door your car automatically adjusts to your driving preferences, according to Continental. Drivers can also use NFC to wirelessly charge their cell phone during travel.
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  • According to Continental, the solution will be particularly useful for car sharing or car rental services, as it enables the provisioning of virtual car keys over the Internet, rather than having to keep track of physical keys.
  • For example, once the customer has selected a vehicle on the rental website, a temporary digital key from Continental and the driver’s profile is loaded onto the cell phone’s SIM card via a secure data link. At the same time, the cell phone receives the license plate number and the location of the car.
  • Continental says it is currently working with telecom companies to integrate services like Deutsche Telekom’s “mobile wallet” for storing and organizing the electronic car key in the cell phone. With the addition of mobile wallet technology, drivers may be able to organize their bank account or credit card data and pay for car sharing or car rental services
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