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Why You Need An Online Marketing Consultant - 1 views

Tampa SEO Company

started by SEO Company on 28 Dec 13
  • SEO Company
     
    The majorities of small businesses do most or all of their online marketing in-house and this is usually performed by an employee who has other important responsibilities. That is quite understandable; perhaps you do not have sufficient budget to hire somebody to concentrate exclusively on marketing - offline and online. However, this usually leads to a shoddy job.

    Your workers have more important duties to concentrate on everyday, thus marketing assignments are performed only when they have some spare time to do so. As you doubtless recognize, this is not an effective method to establish a web presence that will help increase your sales as well as develop important customer relationships. If you are looking for an effective way to promote your business online, you should consider hiring an online marketing consultant.

    Unless you have been living in a cage or another planet for the past couple of years, you are aware that practically every business, big or small, has joined the social media world. Nowadays, your clients are more likely to seek for services and goods they require as well as ask for recommendations online, typically via their contacts on social media sites. What this means is that you company must have a LinkedIn profile, a Twitter account, a Facebook page and maybe an account with Pinterest or Instagram.

    You need to have an account with all of these social media websites and it is extremely important that you update your profiles/pages regularly. Aside from search engine optimization (SEO) purposes, there are several other reasons why this is important. If someone comes across your business' Facebook page and sees that you status has not been updated in 6 months, he or she will almost certainly move on instead of click your "like" button.

    Apart from your accounts with social media networks, your website needs to be updated regularly as well. If you own a blog, then you need to keep adding fresh posts to it regularly. Do you write digital newsletters or send out email promotion messages to subscribers on your list? If you are not doing these things, then you are not taking advantage of opportunities that enable your website to get high rankings in popular search engines like Google and Yahoo. You should consider hiring a Tampa SEO Company to take care of your online marketing challenges.

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