"Women often have a bad reputation for nagging. But really, all we're trying to do is make sure our men are listening. Rather than watch his eyes glaze over as you give him yet another reminder to take out the trash, check out our tips for getting your guy to listen." From SheKnows.com.
Communicate with your man with these expert tips and you'll never--we repeat, never-- get tuned out by him again. - advice from Women's Health magazine.
Advertising adds value to a product by changing our perception, rather than the product itself. Rory Sutherland makes the daring assertion that a change in perceived value can be just as satisfying as what we consider "real" value -- and his conclusion has interesting consequences for how we look at life.