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Jenni Young

Another Japanese Company Tells Employees, 'Speak English' - Businessweek - 0 views

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    Bridgestone, the Tokyo-based, global leader in tire sales, is adopting English as its official language, joining a small group of Japanese companies using language to declare their global ambitions (October 2013)
Jenni Young

Ready or not, Rakuten switching to English as in-house language on July 2 - AJW by The ... - 0 views

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    For 8,000 employees of Japanese company, Rakuten Inc, it's English only at business meetings (June 2013)
Jenni Young

The first advertisement on the moon's surface - 0 views

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    A Japanese beverage maker and pharmaceutical company, Otsuka, is planning to send a specially designed canister of its powered sports drink Pocari Sweat to the moon.
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    A Japanese beverage maker and pharmaceutical company, Otsuka, is planning to send a specially designed canister of its powered sports drink Pocari Sweat to the moon.
Jenni Young

Japanese firm's English-only rule left managers tongue-tied - Fast Forward - YouTube - 1 views

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    Hiroshi Mikitani, the CEO of Rakuten, decided to 'English-nize' his company, and mandated that his employees speak English at work (Reuters)
Jenni Young

Disruptions: Texting Your Feelings, Symbol by Symbol - 1 views

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    Americans learn to use Japanese emoji
Jenni Young

Reconsidering the Adoption of English as an Official Language: National Discussion on L... - 0 views

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    In the summer of 2010, news of companies such as Rakuten and Fast Retailing promoting the adoption of English as their official language is attracting attention (Opinion piece from The Japan News, Yomiuri Shimbun)
Jenni Young

At Rakuten Inc. only English language works - The Japan Daily Press - 1 views

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    Two years ago, Rakuten Inc. CEO Hiroshi Mikitani ruffled quite a few feathers by imposing compulsory English communication for his Internet-based company's employees (2012)
Jenni Young

Japan Inc. tests a survival strategy: English - The Washington Post - 1 views

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    As Japan's population declines, all but guaranteeing ever-decreasing domestic business for local companies, one executive tries a switch to English.
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