Apparently, this google site is going to help personalize peoples news by providing a quiz to each new user that signs up. By answering questions on the quiz, google will send them adds and information relating to them

European stock markets dropped dramatically Tuesday and the leaders of France and Germany scheduled an emergency conversation after Greek Prime Minister George Papandreou called a shock national referendum on international aid for his country.

Pandora is a HUGE customization site. It's how the company is so successful. this article talks about how Pandora and another company combined to release personalized radio for business. This customization really appeals to a lot of people.

An old article talking about the future of news personalization