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Advantages of using Hashtags. Hashtag - marketing tool
Certainly, many people use them. On Instagram, Facebook, Twitter, Pinterest, and Google+, hashtags are welcome.
But what are the hashtags?
There are labels for the written, transmitted content.
Why use them?
It helps other people who are interested in a, particular topic to find content faster on the same subject.
Advantages of using Hashtags
Visibility - Hashtags help your company find your product quicker for those who are looking for it
They are very useful marketing tools - in targeting and gaining notoriety
SEO - Search engines have # hashtags in their algorithm - your content can also be ranked for hashtags used
On social networks, using them helps you have new followers, precisely from the category you want and target.
How we use them
A word written with the # symbol placed immediately before the word without space between them. This way we, actually index the keywords of our content.
On Twitter social networks, Instagram allows users to integrate their content into certain categories, topics.
When all hashtags are accessed, all posts containing that hashtag can be seen, regardless of the length of the posts. They can be included anywhere in the content of the post, but most people use them at the end of the posting to not visually load the text. Your hashtag-containing post may be visible and found only if your social account settings allow this. Only if your account is public.
Many of the hashtags used are true trends. They are taken over by many users who pursue the same interests.
Did you know that hashtags have become relevant when several US news companies have used them to amplify the distribution of news, news? Their use then encouraged people, citizens to interact on those subjects, and to offer materials (photos and testimonials - for example, the Boston Marathon event)
The hashtag for social/political situations and events offers a way for the public to express their feel
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On YouTube, just like on Google, people are looking for things of interest to them.
YouTube becomes the second largest search platform. Watching hours on YouTube have risen to 6 billion a month and are always on the rise.