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"Secretary Clinton has long recognized the power of the Internet and its embodiment of the fundamental democratic principals of our nation," Dowd tells techPresident, echoing a recent push by the State Department to embue digital technologies with political meaning under the banner of 21st Century Statecraft. "She is devoted to growing worldwide public engagement, with State.gov serving as a vital component of this effort."

by going straight-after issue-focused online communities, they can (a) avoid some of the high-drama of the political blogosphere and (b) take advantage of the work those communities have done to pull together an audience with similar interests.

Communications tools don't organize social movements. Organizers and organizations do. Media helps, but that is all.