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Kara Tomlin

Justin Bieber Is A 'Real Inspiration,' 'Idol Gives Back' Producer Says - Music, Celebri... - 1 views

  • he's absolutely phenomenal, and he's young and he's a real inspiration for [the] young generation,
Kara Tomlin

Justin Bieber - An Inspiration To Teenagers - 2 views

  • What Justin shows young people, is what they can achieve without much money. His behavior in the limelight is exemplary, as despite being the occasional victim of internet pranksters, he always manages to retain a level of dignity and composure that is an example to us all - not just teenagers.
Kara Tomlin

Inside the Brand of Justin Bieber: An Interview with Manager Scooter Braun - Dan Schawb... - 0 views

  • Justin is truly talented. He is that special superstar that you see once in a lifetime. He plays four instruments, self-taught. He showed that in is YouTube channel. He had an incredible tone in his voice. He was captivating and I think that the marketing was right.
  • people didn’t want to sign him because he didn’t have a Disney or Nickelodeon show, and because no one had ever broken in through YouTube. Justin Timberlake had the biggest YouTube star in the world, Esmee Denters, and it hadn’t worked yet.
  • There was no validly and no proven track record. The only ways minors have broken over the past years was through having their own Disney or Nickelodeon show and every label told me that unless I had a TV show attached to one of those networks, they were not interested whatsoever.
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  • There’s a sense of discovery and a sense of ownership. The kids found him.
  • They found him by us simply letting him introduce himself over the internet, like any other teenager would. They built his brand through word-of-mouth.
  • here’s this kid, who comes from a background with a teenage mother. Justin and her struggled their entire lifetime, then he put videos on YouTube, and now he’s living this dream. It gave the kids hope, something to believe in
  • Justin serves as a good role model when all their seeing on TV is spoiled kids on The Hills, where the message in almost every program on television is glamour, glitz, money, and entitlement.
  • What we introduced was a new philosophy showing that if the number one retailer in music is iTunes, then why shouldn’t the number one marketing avenue be the internet?
  • We left them tell us what they wanted at time and constantly kept surprising them, and we kept our word, and that’s the most important thing. As Justin has become bigger and bigger, we haven’t left them behind.
  • The only other secret is that he has something special that cannot be taught. That’s the real superstar stuff. And you see it, not only with him generating traffic, but you can see it when he takes the stage and I’m nervous that he can’t sing because he’s tired. When he broke his leg
  • e went out there with a broken foot and a cast and performed an entire show at Manchester Stadium and then over the next three weeks did 14 radio shows with a broken foot.
  • He has become a worldwide phenomenon. You look at so many other acts and they become big domestically and it takes them 2-3 years to start breaking into other markets around the world.
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