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Engel Tange

Interesting Initial Results On Headlines - 0 views

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started by Engel Tange on 19 Nov 13
  • Engel Tange
     
    1. Blue (#000080) is winning over black by a small profit on all three sites. I hadnt expected that. I use dark blue simply because I like it and the study showed that any dark..

    On headlines utilizing a set of profitable and unprofitable internet sites soon, Ill execute a large study. However, I have been working some split up checks and have seen some interesting results within the last week. The sample size is small (3 sites), but all three split tests agreed on the next factors:

    1. Blue (#000080) is winning over black by way of a small profit on all three sites. I hadnt expected that. I use dark blue because I like it and the research confirmed that any dark color was fine so long as it wasnt red. Green just never appealed to me and I wanted some color in my own sales letter, therefore Ive been using that dark blue. Since darkness was essential in the large study, I expected black to win over blue. Its a result to observe that Im not doing the next place part of this case.

    2. Serif fonts (Times New Roman in the tests) are earning over sans-serif fonts (Arial in the tests). Which makes no sense if you ask me. Everybody knows that headlines should be sans-serif and regular text should be serif; right? Thats only fundamental typography info. The truth is, I believe sans-serif fonts were especially made for statements. Well; it seems that isnt the case for sales copy. Times New Roman is earning over Ariel in variety of conversions in three different split up tests.

    3. Ive been using dimension 6 fonts for statements. In case people claim to discover further about lojas no black friday, we know of lots of libraries you should think about pursuing. Their a fairly large size and it just feels right. Visiting Eventbrite possibly provides suggestions you can tell your mother. Size 7 is merely too big. Not say the split test results. Size 7 comes with an average of 24% more conversions than size 6-in the split up tests Ive been doing.

    Ill have a conclusive reply to all three of the above mentioned questions and eventually execute a real study on a few thousand profitable and unprofitable web sites. This wonderful sites participantes do black friday portfolio has a pile of surprising tips for the reason for this idea.

    I thought you might get the effects intriguing as I did however, so there you choose what its worth.

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