Sarah Milstein predicts that micro-messaging will be as common as email in a few years and may replace email for certain kinds of information, such as client and customer relations.
micro-blogging is taking off because it fits how people work and think. But, cautions Lentz, “Think before you tweet. Each tweet is a webpage. It can be Googled. It’s forever.”
To ‘get’ it you need to believe that users aren’t just saying it’s worth persisting as an ‘in’ thing - but because persistence really does pay off. And perhaps just a bit of Twitter tenacity.
business benefits
people
And of course Twitter is not just micro-blogging, but interwoven conversations.
That’s why it takes time to ‘get’. You’re not just connecting with people you already know: you’re forging new relationships with people you don’t. That takes time. It takes patience.