Twiga, which is Swahili for giraffe, is a non-profit organization founded in 2005 "promoting family consciousness in the home, workplace, and community." The website discusses involvement and support for work and family related projects around the nation. Also its success is measured by the partnerships from different organizations. The site offers many links to other websites dealing with similar ideas like Twiga. They also offer consulting services in health and wellness, workplace flexibility, and other helpful tips. The intended audience for this website includes families, employers, employees, and any individual who wants to learn a healthy life balance. The website offers proof of their dedication with projects and articles written. Twiga makes sure you can contact them for consulting services regarding anything from family to work and overall health. Twiga's website seems to be informing as well as educating it's intended audience. The URL (.org) also indicates the legitimacy of the organization. The website gives the audience all the contact information needed to reach the staff. Twiga is an authentic organization with a legitimate website. The website is an advertisement for their company improvement services but it's informative to say the least. The founder and President/CEO, Patricia Kempthorne, has a degree in business management and has a lot of experience in her field as well as her staff. This website was very well organized and easy to follow. It's amazing the time and effort people put into an organization that helps the balance of work and family. I think this is a great company to be involved in regarding not-for-profit companies.

The Center for Work and Family originated in 1990 with a purpose of guiding employers in balancing personal/professional with success in the work place. There "vision is that companies and communities will work together to ensure their mutual prosperity and the well being of employees and their families." The website discusses informative news and studies conducted. Also they provide membership information. The site reveals the faculty involved and corporate partners sharing a common interest. The intended audience is big business organizations to become members. The website gives contact and membership information as well as a survey to help a business with work/life culture. Boston College is in the top 35 business schools where the CWF was founded. The credibility of information on this educational website is very high. The individuals involved including professors, deans, marketing, human resource directors are the legitimate "brains behind the operation". This organization is filled with hundreds of members affiliated with the college and member who are not. The website also provides a survey including specific elements to helping an organization with work/life success. Since the college offers this organization, you can argue that this site is an advertisement. The CWF has a social agenda regarding the bridge of academics, efficiency, and professionalism. This website was very interesting regarding the time and effort into helping big named companies work more efficiently with employees. The fact that Boston College backs this organization helps the success rate.