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A public relations/advertising outfit called "Public Media" (found by googling "public media" oddly enough...); from their welcome screen: "PUBLIC MEDIA is all about the client. Our production division, PUBLIC MEDIA and our advertising division, MAKE WAVES, create success for our clients by using new and traditional advertising, marketing, design and production techniques in creative and cost effective ways."

Ze Frank's 2004 TED Talk is a discussion of online networking, social toys, and digital audience interaction in standup comedy format. It starts in a humorous, disjointed format similar to The Show, the vlog-a-day project which he created 2 years later. For a shorter, more serious discussion of the potential of online social spaces to give people novel opportunities to creatively express themselves, start at 14:00.

"INFLUENCERS is a short documentary that explores what it means to be an influencer and how trends and creativity become contagious today in music, fashion and entertainment."