EBSCOhost: Predicting Next Year's Model - 2 views
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declared the paid download market a "dead end" because only 9 percent of online adults have ever paid to download a TV show or movie.
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"Buying is about saving time, convenience and being able to do what you like with the content without always having a live Internet connection," he said. Since its inception, iTunes has sold more than 50 million TV episodes. The iTunes store offers 350-plus television shows.