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Vassili BASSAT

Prévision 2011-15 pour le marché de la géolocalisation - 4 views

  • the location-based services market is finally coming of age
  • including social networking, in-app advertising and advertising-based messaging
  • the biggest focus is on navigation, the largest in terms of revenue where various business models are establishing themselves
  • ...6 more annotations...
  • US$10.3bn in 2015, up from $2.8bn in 2010
  • including increasing GPS and smartphone adoption, success of new business models, continued growth of mobile advertising, and the wider coverage and higher speeds of mobile networks.
  • fivefold
  • Navigation, local search and people-locating services are the key areas for operators
  • Navigation applications are the largest location-based service revenue generators
  • Google and Nokia are shifting the business model from payment to advertising-funded.
Vassili BASSAT

Facebook prépare aussi son App Store iOS | blog smartphone - 0 views

  • proposer des applications iPhone et iPad, une plateforme en HTML5 uniquement accessible à partir du navigateur Safari
  • Intégrée au site mobile de Facebook, cette plateforme permet de lancer les applications directement dans le navigateur sans installation préalable.
  •  
    Adieu les apps ? bonjour le web mobile (HTML5) ? des web apps everywhere ?
Sophie Trottier

Part de marché des moteurs de recherche en France et en Europe - 3 views

  •  
    C'est toujours les chiffres qu'on cherche pour démontrer aux clients que Google est incontournable. les PDM des SE au mois d'avril 2011. Google toujours au top !
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