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Cathy Bogaart

Is It Worth It? An ROI Calculator for Social Network Campaigns - frogloop Hom... - 0 views

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    Find out the "cost per friend" or "cost per email name" to compare with the costs of recruiting people elsewhere.
Cathy Bogaart

Job skills aren't everything when it comes to the right hire - The Globe and Mail - 0 views

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    Hire people with the right attitude: coachable, emotionally intelligent, motivated, well-suited temperament, and yes, still have the technical skills (but that's the easy part).
Cathy Bogaart

Social Enterprise Gains Importance In Tough Times - The Leader World - 0 views

  • with self-belief and a preparedness to adapt to the new economic situation, social enterprise will thrive
  • Social enterprise, in many ways, is about generating value: for both society and business. What could be more important when facing difficult times?
  • leverage their natural resources for the betterment of both society and their bottom line
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  • New graduates are known as ‘Generation Yers’. Born between 1979 and 1998, they want to be successful business people, but they also want to do good with their skills. They want luxurious products, but won’t buy from unethical companies. For businesses to recruit and retain the best, they have to offer more than the corporate package. Community engagement is fast becoming a key competitive differentiator between professional services firms. In a recent survey of UK graduates by PricewaterhouseCoopers, 70% said that they will actively seek out employers whose corporate responsibility behaviour reflects their own. An Aspen Institute study shows business school students citing ‘business's responsibility to society’ as a top concern when choosing a job.
  • social entrepreneurship will be rattled by this economic situation, but we will make changes to our approach where necessary and come out stronger and more central to both business and community.
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    This article talks about how the recession's economic tightening is actually good for social enterprises as it forces the industry to be more innovative in order to survive. The author talks about asking for partnerships that are even more valuable than charitable donations. He also talks about why it's important for all companies to incorporate ethical business practices in order to stay viable in a generation of people who care deeply about where products come from. Times are better than ever for social entrepreneurs.
Sarah Hickman

Free book download | The Virtual Handshake: Sell, Raise Capital, Invest, Recruit with W... - 0 views

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    A Web 2.0 focused resource site for entrepreneurs, Virtual Handshake provides links to industry blogs, wikis, and discussion groups. Links to informative social networking sites, software (freeware), and other virtual communities can also be found, as is a comprehensive directory of other online networking/social software companies.
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