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manson

"Do not call" register in Australia - another nail in the coffin for interruption marke... - 0 views

www.mokummarketing.com/...do-not-call

interruption marketing

shared by manson on 21 Sep 07 - Cached
  • manson on 21 Sep 07
     
    Australia has just introduced it's "do not call" register and the sigh of relief around Australian dining tables is audible.
manson

This Ad Will Give You a Headache, but It Sells - 0 views

adage.com/...article.php

shared by manson on 24 Sep 07 - Cached
    • manson
      manson on 24 Sep 07
       
      Those rapid-fire "HeadOn, apply directly to the forehead" spots are arguably among the worst commercials ever from a creative standpoint. They're annoying, repetitive, obnoxious -- and effective.
  • This Ad Will Give You a Headache, but It Sells
    • manson
      manson on 24 Sep 07
       
      Those rapid-fire "HeadOn, apply directly to the forehead" spots are arguably among the worst commercials ever from a creative standpoint. They're annoying, repetitive, obnoxious -- and effective.
  • manson on 24 Sep 07
     
    Those rapid-fire "HeadOn, apply directly to the forehead" spots are arguably among the worst commercials ever from a creative standpoint. They're annoying, repetitive, obnoxious -- and effective. Another view about so-called "interruption" marketing!
  • davidchapman on 24 Sep 07
     
    But there is another factor at play - the product (sold in UK as 4 Head) works wonderfully well. I never travel without it.
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