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'Meta-reading': the generational differences in consuming news May 13th, 2009Posted by Judith Townend in Events, Online Journalism, Social media and blogging Turi Munthe, CEO and founder of the citizen journalism site, Demotix, shared an interesting thought with participants of the Voices Online Blogging Conference on Monday. The young Demotix interns consume news differently from the way he does. He elaborated to Journalism.co.uk after the panel. 'Meta-reading': "There is a generational split, but not in the way everyone imagines. It's much more recent than that," he said. People only ten years younger - he is in his 30s - consume news differently from the way he does, Munthe told Journalism.co.uk. The interns in the office ('who play a hugely important role: they're regional editors and they get properly stuck into what we do') read slightly differently, he said. "They are getting the Twitter feeds, and the blog posts, and the Facebook messaging and the free papers, and everything else, and are very happy with it. Much more happy with it than I am." "Essentially, they process information differently. It's a 'meta-reading'. It's not about individual brands. They are fully aware of all the back-stories of all the stories they're getting," he says. It's a 'degree of sophistication,' he said, 'which reads the interests behind the news as an integral part of the news'.