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5 attributes you should look for in an ideal shipping partner and 3 shipping strategies that can transform your ecommerce business from average to an industry leader.

There are certain factors which determine the success of an E-commerce business. Apart from the quality of products an online store is offering and the amount of advertising it is doing, a significant aspect that wins customers is the 'Shipping' of the products. In an e-commerce business, the customer is virtually dealing with the seller. He chooses the product online and buys the same only through a few clicks. In spite of the effortless process, the customer is satisfied only when the product reaches him physically.

Australia is home to the second largest online population in the Asia-Pacific region and one of the biggest ecommerce industries in the world. In 2015, the Australian ecommerce industry was worth $19.02 billion and will be close to $21 billion in 2016. Complementing this huge industry and assisting in its growth are the shipping companies of Australia. Without a reliable shipping partner any ecommerce business is guaranteed to fail.