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When it comes to conversions, the design of your website plays a far more crucial role than you think. You can utilize any strategy in the world to boost conversions, but if your website design looks like crap, all your efforts will go wasted.Design is not just art. It is also marketing.

Logos make brands successful. Or successful brands have great logos. Logos have hidden meanings or just plain simple. Point is - every log is unique and represents the brand. And as such, it carries as much importance as the brand itself.