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This article talks about how the demand for laptops was incredibly low during all of 2013, due to the new fad, tablets. It talks about the decrease in laptop shipments and how sales have gone down.

This is an article about apple's newest product 'Apple Watch'. The author simply brings a a topic that bothers me too on to the table and critizices Apple on that which is that this product being compatible with only other Apple Products. More than that it is compatible with the "newest" Iphones and very expensive. Mr Roy simply says that this is a missed opportuinity for Apple because if they had lowered the price and made their product for non-apple users too they could have doubled their addrasable market. So, I believe this is an article about opportunity cost because Apple has lost its opportunity open up to millions of extra buyers in order to gain more money. Their opportunity cost was their addressable market. (Sorry everbody, I added this 2weeks ago, but apparently I forgot to share it, so here we go :)) Sinem Sınmaz

Hey, I like that you've linked this article with the opportunity cost however I also think that this article links to the Law of Demand as well since the demand curve of the Apple products experiences change in 'ceteris paribus' determinants.The launching of a new Apple watch has broadened the targeting costumers of the Apple products, since now they also have support from the buyers who would rather buy an expensive smart watch, than a tablet or laptop. This is similar to launching the IPod in 2001, when Steve Jobs attracted more buyers who were music lovers, and thus increased the demand in the product without decreasing the price of the same. This change has an effect on the demand curve, because it shifts the curve to the right since the demand of the Apple products increases. Andjela :)

Despite being partially right about claiming if they have lowered the price they could earn more, I also think that by increasing their prices and only providing compatibility between their own devices make it compulsory for people to buy not 1 device from Apple but more since they are only compatible with each other.