My mantra is to do it instead of thinking about doing it. If I catch myself doing the latter I just switch to doing instead of thinking. Easier said than done for me, but I’ve gotten better at that.
But there aren’t enough hours in the day. Or not if you’re also going to stay healthy and be a part of your family and not get burnt out. So things fall off the table, even more so if you’re hell bent on creating really great work. Yet, I find that quality is what wins at the end of the day and that solves a lot of other problems.
People scan and don’t read, so you have to format your content to meet that reality.
And if they share it, you gain greater readership. So I encourage writers to think of the entire canvas when creating content. Think about the headers in your piece and about the images you’ll use to enrich the story.
Writers still concentrate too much on the text and not enough on formatting and presentation. Making the content you create readable, portable and memorable is what will gain success.
The other thing that I think was important was commenting (with links) on other content.
I believe in 90-9-1 participation inequality. Comments are the area on a piece of content where the 9 (contributors) and the 1 (creators) are most frequently found. Those are the people I wanted to connect with because I had a better chance of them carrying my content to other places. And they did.
Social media is a key factor in SEO and Internet marketing for businesses and individuals. You rock at social media, sharing across multiple platforms and gaining reach. Social media can be intimidating and time consuming. What advice do you have for managing individual as well as business social accounts?
Well you hit on the big issue; it’s time consuming and most people don’t want to invest that amount of time. So that’s the first thing. You can’t half-ass it and expect to do very well.
One of the things I try to do is make my content on these platforms consistent, readable and memorable. On Twitter I decided to use a convention for the vast majority of my tweets.
[Activity]: [Title] [URL] [Comment] [Hashtag]
The last one is to not do work for free.
Well, I’m seeing more and more evidence of what I describe happening and believe that Knowledge Graph Optimization (KGO) is going to be more and more important moving forward.
Forty percent of respondents admitted that poor spelling and grammar reduced their favorable impression of a brand.
As a marketer with a limited budget, the good news about focusing on quality content creation is that you don’t need to think in terms of producing more content but rather in terms of making each piece of content more effective.
Every day in January, write for 20 minutes.
By every day, I mean every day. Including weekends. Including the Martin Luther King holiday. Including the days that get crazy.
To become a better writer (whether it’s for text, podcast scripts, video scripts, or anything else that needs words to be strung together effectively), you need to write.
And the best way to write more is to build the habit of writing every day.
Give it a try for 31 days, and let us know how it’s going! And if you’ve ever tried a daily writing practice, we’d love to hear about it in the comments.
This is a pretty decent tip. The reality is simple. If you don't love to read, you have no business even considering being a writer. Furthermore and more on the topic of the article, if you are not writing daily, you shall never be a writer.
The author of Alice’s Adventures in Wonderland, Lewis Carroll (real name, Charles Lutwidge Dodgson), continued to work day jobs throughout his life.
Other authors who held down day jobs throughout their writing careers include Bram Stoker, Philip Larkin, T.S. Eliot, and Virginia Woolf, among many others.
she wrote the bestselling book Interview With The Vampire while working her day job as an insurance claims examiner.
Having a day job makes it imperative that I allocate time for writing. I insure I write at least 2 hours before I go to work come rain or shine. And I do this by following my rituals every morning without fail.
Regardless of what time I work (shift work), I wake up at least 3 hours prior and like clockwork, 1) I brush my teeth, 2) make breakfast, 3) sit down at my desk, 4) check emails, 5) check in on my social connections and finally 5) after stretching my legs for a moment, I write on cue for at least two hours.
ake note of the things you do consistently every day before and after work.
Create a space of time within your current daily rituals for writing every day. Make sure it’s at a time of day that works best for you.
Commit.
I highly recommend creating a writing sanctuary for yourself, somewhere you only go to write, and therefore, your mind will associate being there with writing.
If you aspire to write, you should read this essay. Asimov is one of the most prolific writers ever, read this and know that, even he, gets rejections.