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John Lemke

Why so many digital publishers are flocking back to print | Digiday - 0 views

digiday.com/...blishers-reviving-print-corpse

2014 writing LL-Pub magazines media Newmediaorder circulation

shared by John Lemke on 10 Mar 14 - No Cached
  • Publishers are leaning heavily on the idea that these are “premium” magazines, with deep reporting and full-page photos. Music reviews site Pitchfork even hopes that printing its quarterly magazine’s long-form features and illustrations on high-quality paper stock will encourage readers to collect them just as they collect vinyl records.
  • ather than eye the big general-interest numbers of Time and Rolling Stone, digital publishers are creating their magazines with lower circulations and content aimed at more niche audiences.
  • Most media companies have historically treated magazines as loss leaders, selling them for cheap in the hopes of building the sort of big circulation numbers
  • ...1 more annotation...
  • That’s not the model that these digital publishers are following. Rather than sell the magazines for cheap, Pitchfork is asking for $50 a year (or $20 an issue).
  • John Lemke on 10 Mar 14
     
    A few interesting differences about today's print and yesterday's.  Seems there is still a market for premium content and consumers will actually pay much more than in yesteryear.
John Lemke

The music industry is still screwed: Why Spotify, Amazon and iTunes can't save musical ... - 0 views

www.salon.com/...unes_cant_save_musical_artists

music industry spotify amazon itunes musical artists newmediaorder musicindustry businessmodel writeaboutme

shared by John Lemke on 22 Jun 14 - No Cached
  • John Lemke on 22 Jun 14
     
    See the thing is that people like coulton, ebel, etc., are figuring it out.  The scribes bought the printing press in this case.  Yeah, it is gonna be harder with the labels into the streaming services but the model is more like the reznor model by the indies and not what the labels are actually doing. I think that this puts too much emphasis on streaming.  The radio industry is going to die when streaming gets into our cars.  ANYONE can set up a stream.
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