your interview will fail if you do not display curiosity about who you are interviewing and what he or she might say.
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an interview is not so much a chance for you to get to know your subject better (though you will) … an interview is your chance to be the conduit that allows your audience to get to know your subject better.
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f you are not asking this question to yourself before every interview, then your interviews are failing. Because they aren’t delivering the value to your audience that they could be.
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