And I think that’s probably a result of how it was initially rolled out. In some places it’s led to a lack of understanding around how everyone can make an ESN work for them – using it to meet their specific challenges and in a way that best suits each individual. It’s definitely not a question of trawling through a live feed to find something that may or may not be relevant to them, an ESN, used properly, is so much more than that. And it’s up to us in our team to really bring that story to life for each employee. A mammoth task with over 100,000 of us!
an interesting case study of a large company embedding Yammer (ESN) in a 130,000 employee setting. Anna Carlson interviewed Jennifer Hayward from Telefonica, 6/2014.