Group items tagged

Fascinating interview with Vivek Wadhwa on "Innovating Women", August 20, 2014, published by Wharton School of Business. He has written a book. Believe this could be a Lean-In topic or book that we read and discuss? Also a great example of crowd sourcing to get the support he needed to do the research from women--research and $. "I decided to do more research and interview hundreds of women, and I have a research paper, which will be released soon, on women and innovation. At the same time, I wanted to express opinion, and in academic papers, you can't do that. What I decided to do was to write a book. The first thing that occurred to me was, who is a guy to tell women how to solve their problems? So, that was the dilemma. Also, I had to spend a lot of money on research. I wanted to fund it, and I spoke to my wife about it. She said, "Vivek, get women to help you." It was such an obvious answer. So, I decided to crowd-fund the book and then crowd-create it; I essentially did an Indiegogo campaign in which I raised money. Instead of the $40,000 I needed, I raised $96,000. All the money from this is going to a fund to educate and empower women, so it was great to get that kind of support. I wanted 30 or 40 women to help me with the research and writing. I ended up getting more than 500 women. It was an outpouring of support from women who were thrilled that I was stepping into this debate and that I would be researching and writing more about it."