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Every Monday, All Things Considered will air its new series called All Tech Considered to explore the sometimes daunting - always changing - world of technology. Are you baffled by your cell phone? Wondering what your kids mean when they say they're tweeting on Twitter? Whatever it may be, All Tech Considered is here to explore it with you."

For decades, the way the TV networks and advertisers worked together was simple. A lot of people watched TV, the Nielsen company estimated just how many, and the advertisers paid for airtime based on the Nielsen ratings. Now, the TV industry is changing and Nielsen is trying to keep up.">@import "/templates/css/mainstyles.css";@import "/templates/css/bucket_alt.css";@import "/templates/css/stories.css";@import "/templates/css/print_stories.css"; metatext/html; charset=iso-8859-1