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A webwalk by Bert DeCoutere talking about the three principles of analytics (in a humourous way!).

Academic analytics helps address the public's desire for institutional accountability with regard to student success, given the widespread concern over the cost of higher education and the difficult economic and budgetary conditions prevailing worldwide. Purdue University's Signals project applies the principles of analytics widely used in business intelligence circles to the problem of improving student success within a course and, hence, improving the institution's retention and graduation rates over time.