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"Like everything covering the world by the millions and constantly changing shape, mobile phones are evolving. And the smaller, smarter species have taken over from the clumsy giants of yesteryear. Once upon a time Motorola ruled over a world of giant bricks. Then, Nokia dominated a dumbphone world, a rich carpet of thousands of different charging cables foresting the floor near electrical outlets, blowing away the ancient voiceboxes with texts and LCD screens and lots of other things which we swear sounded modern back then. But in 2012 it's the time of the smartphone, and Samsung have finally wrestled the crown away from the Finnish giant."

There was once a point in history when advertising consisted of radio, newspaper, and billboard ads. This time, however, quickly came to an end with the invention of computers and the World Wide Web. Nowadays, a company without an online presence and online storage capabilities is basically working in an ancient world relative to its competitors. Unfortunately, even the most advanced technology can fail, and in the modern world, a data disaster can lose a company thousands of dollars in a matter of minutes. This is why it's so essential for a business owner or organizational leader to understand the dangers of data loss.