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Stephen Dale

The Fortune 500 and Social Media Study - Center for Marketing Research - University of Massachusetts Dartmouth - 0 views

www1.umassd.edu/...2009f500.cfm

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shared by Stephen Dale on 09 Nov 10 - No Cached
  • Stephen Dale on 09 Nov 10
     
    In 2009, the Center for Marketing Research at the University of Massachusetts Dartmouth released one of the first studies of the Fortune 500's adoption and usage of one of the best-known forms of social media - blogging. This new study revisits and refreshes that prior in-depth study and expands to look at the Fortune 500's usage of the most dramatically growing new social media site - the microblogging service Twitter.
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