Skip to main content

Home/ ITGSonline/ Group items tagged marketing

Rss Feed Group items tagged

1More

Facebook launches 'clear history' tool - but it won't delete anything | Technology | Th... - 0 views

  •  
    "The new feature, part of a wider set of tools covering "off-Facebook activity", will not delete anything from Facebook's servers, instead simply "disconnecting" data from an individual user's account."
1More

Billboards are using sensors to identify, target and track individuals / Boing Boing - 0 views

  •  
    "I can't believe this has to be said (again), but cyberpunk was meant as a warning, not a business plan. It turns out that you need very few identifiers to make a guess about who a person standing in front of a billboard is, especially when you can suck data out of their phones. Throw in data about how long you stand in front of a billboard and you've got metrics that advertisers can use to tune their campaigns."
1More

How tracking customers in-store will soon be the norm | Technology | theguardian.com - 0 views

  •  
    "Emma Carr, the deputy director general of Big Brother Watch, believes that the technology ignores customers' privacy, and branded it "disproportionate". "This is a clear example of profit trumping privacy," she said. "The use of surveillance technology by shops, in order to provide a better or more personalised service, seems totally disproportionate.""
1 - 3 of 3
Showing 20 items per page